#7 - Campus Hard or Feature News

 $29 Million Raised through Love and Loyalty Campaign at Southern Arkansas University




Southern Arkansas University raised $29 million through their Love and Loyalty Campaign. The campaign began in October of 2016 with the initiative to "strengthen SAU's commitment to affordability and innovation." The university surpassed its goal of $22.275 Million, exceeding the goal by 33 percent, thanks to the generosity of SAU alumni and friends. According to the SAU website, the campaign "benefitted student enrichment, academic programs, faculty and staff support, student life and community engagement, revitalized facilities, and Mulerider athletics." SAU president, Dr. Trey Berry said:  

"When Muleriders unite, we do wonderful things. Together, we went faster and further than anyone could have imagined five years ago. Thanks to our dedicated alumni, friends, faculty, and staff who showed their amazing love and loyalty for our University. Your collective power has transformed SAU and your impact will be felt for generations to come."

To help SAU compete in a 'rapidly-changing educational environment,' the campaign focused on several key areas. Because of the $10 million raised for student enrichment, students will now access additional scholarships and travel opportunities. $6.3 million was raised for academic programs, and $1.6 million was invested in the leaders of today and tomorrow through the support of the faculty and staff. On behalf of student-athletes, coaches, and athletic facilities, $4.5 million was raised for Mulerider Athletics. 

Campaign Quick Facts from the SAU news article:

  • $29.7 million raised/$22.275 million goal
  • 4,188 donors who gave 17,023 gifts
  • Foundation endowment growth to more than $52 million 
  • Faculty/Staff Giving Percentage - over 82%
  • Over $2 million raised to benefit Student Life and Community and Community Engagement, including the Lusby Hospitality Pavilion, Alexander-Warnock and Ozmer Historic Farmstead and Learning Center, and the Farmers Bank & Trust Trap Shooting Range
  • Over $2 million raised to ensure that such facilities as Harton Theatre and Bussey hall remain viable for the future. 


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